Saturday, August 4, 2007

Nintendo & Apple: Lets take a look at the scene

My friend just lent me his Wii. I like it. And being the Apple fanatic I am, I can't help but wonder what integrations between Apple and Nintendo would look like.

So let's take a look at the scene, shall we?

The three stationary current-generation game consoles are Xbox 360, PS3 & Wii.

Xbox 360:
-Made by Microsoft
-Console features that rival those of Apple products:
Xbox live video vs. iTunes
Media set-top box (vs. AppleTV)
-Microsoft products that rival those of Apple:
Zune vs. iPod
Windows vs. OS X
Windows mobile vs. iPhone

PS3
-Made by Sony
-Console features that rival those of Apple products:
Media set-top box (vs. AppleTV)
-Sony Products that rival those of Apple:
Computers
Cell Phones
Mp3 Players

Nintendo
-Made by Nintendo
-Console features that rival those of Apple products:
Watching Youtube on a set-top box
-Nintendo products that rival those of Apple:
I would argue nothing. No one will ever ask the question, do I need an Apple Product or a Nintendo Product to get this done.
-Interesting to note, the interface of the Wii and the interface of the iPhone both represent attempts to innovate and improve the UI experience. Both very different in their technology, yet similar in their goal.

Of these three companies and consoles, Nintendo and the Wii seems the one that gets in the way of each other the least. So if they're not competitors, how could these companies help each other out? Well...I have a couple ideas...

1. Internet surfing on the Wii is really cool, yet inconvenient. The only reason for this is because of the lack of a keyboard to type in web addresses, user names, passwords, comments, blog entries, pretty much EVERYTHING. So hows about Nintendo gets Apple to market a new (or the existing) bluetooth keyboard to Wii users. It means more options for a better experience on the Wii, and increased accessory sales for Apple.

2. This one is a bit less likely/realistic , but bear with me. Internet surfing on AppleTV is non-existent. All features on AppleTV can be enjoyed on a network not connected to the internet except for YouTube. But the AppleTV COULD be an internet machine. The interface device of AppleTV, the Apple Universal Remote, is absolutely not cut out for internet surfing. To surf on an AppleTV, one would need a mouse type interface device, as well as a keyboard. So what if Nintendo released a Wiimote sensor-to-USB connector, and marketed Wiimotes to AppleTV owners? The Wiimote could be used more or less the same way it is to surf the web on a WiiI know it seems a bit far fetched. But the truth is, even by licensing this technology to Apple, the AppleTV would NOT cannibalize the sales of the Wii and vice versa. Both devices would be made more useful, but because no one would ever buy either of these devices solely for internet surfing, would not cut out of each other's sales.

Think about it, Apple!

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